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Trump rallied for Sen. Luther Strange in Alabama on Sept. 22. Photo: Evan Vucci / AP

Commentators predicted a new wave of protests by athletes during the national anthem after President Trump used coarse language to tell a rally audience in Huntsville, Ala., last night that NFL players who take a knee should be fired.

  • "You know what's hurting the game? .... When people like yourselves turn on television, and you see those people taking the knee when they are playing our great national anthem." [Boos.]
  • "The only thing you could do better is if you see it, even if it's one player, leave the stadium, I guarantee things will stop. [Applause.] Things will stop. Just pick up and leave. Pick up and leave. Not the same game anymore, anyway."
  • "Wouldn't you love to see one of these NFL owners, when somebody disrespects our flag, to say, 'Get that son of a bitch off the field right now. Out. He's fired. He's fired!'"

Watch his comments.

The out-of-nowhere riff, which trigged an instant online backlash in support of athletes like Colin Kaepernick, was part of a 1 hour, 20 minute ramble by Trump. He was speaking in support of Sen. Luther Strange (R-Ala.), who's threatened by Breitbart-backed candidate, Roy Moore, in Tuesday's primary.

Why it matters: In appealing to a Deep South audience, Trump waded into culturally sensitive territory that could freshen opposition elsewhere, and ignite a debate wholly unrelated to anything he's trying to accomplish.

  • To address a largely white crowd as "people like yourselves," and refer to protesting athletes, often African American, as "those people," does nothing to heal the wounds of Charlottesville.

The reaction ... USA Today columnist Christine Brennan, on CNN: "I think we're going to see, potentially more NFL players taking a knee this weekend than we ever would have thought ... maybe even college players, too."

  • "My sense is that ... players are angry."
  • "There's a more important issue about the health of young, American athletes. And obviously the president wasn't too concerned about that tonight."

Trump also repeated a theme from a past rally in the South, about an NFL that's more aware of the danger of concussions:

  • "15 yards, throw him out of the game! They had that last week — I watched for a couple of minutes. And two guys — just really beautiful tackle. Boom: 15 yards! The referee gets on television, his wife is sitting at home, she's so proud of him — they're ruining the game." [Applause.]
  • "Right? They're ruining the game. Hey look, that's what they want to do. They want to hit, OK? They want to hit. But it is hurting the game."

Be smart: Trump's NFL comments were generationally based, with the president inviting portrayals as a 71-year-old unfamiliar with the latest medical research, rather than a leader in touch with the concerns of rising generations of doctors, athletes and fans.

Flashback ... Trump at a campaign rally in Lakeland, Fla., in October: "See, we don't go by these new and very much softer NFL rules. Concussion? Oh! Oh! Got a little ding on the head — no, no, you can't play for the rest of the season. Our people are tough!"

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Go deeper

Updated 53 mins ago - Health

The next big bottleneck in the global vaccination effort

Illustration: Rae Cook/Axios

The world still needs more coronavirus vaccines, but an additional bottleneck has emerged in many low-income countries: They need help getting shots in arms.

Why it matters: Increasing vaccination rates across the world is both a humanitarian necessity and the best way to prevent dangerous new variants from emerging, but it increasingly requires complex problem-solving.

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COVID-19 Omicron variant cases identified in Europe, U.K.

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Health officials in the United Kingdom, Italy and Germany announced on Saturday that they've detected the first known cases of the new COVID-19 Omicron variant.

Why it matters: The discoveries come as the world scrambles to respond to concerns over the new variant, discovered in South Africa earlier this week.

Black Friday in-store shopping up from 2020 but trails pre-pandemic levels

Shoppers carry their purchases during Black Friday shopping at Fashion Outlets of Chicago in Rosemont of Greater Chicago Area, Illinois on Nov. 26, 2021. Photo: Joel Lerner/Xinhua via Getty Images

More shoppers flocked to stores on Black Friday this year compared to last, but online shopping was lower than expected, according to data from Friday.

Driving the news: Online shopping was on the lower end of what was expected, largely because people had been ringing up their shopping carts earlier in the year in an effort to skirt potential supply chain issues, according to the Adobe Digital Economy Index.