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The rush — and risks — to regulating online political ads

Illustration: Lazaro Gamio / Axios

Lawmakers on both sides are arguing that something needs to be done in order to better track spending on digital political ads in light of recent revelations that Russian groups purchased Facebook ads during the 2016 election. Their efforts are being reinforced by the Federal Election Commission, which unanimously decided to re-open the written comment period on what sort of disclaimers internet advertising should have. It's the first time the FEC has taken action on this issue in over ten years.

Why it matters: Axios spoke with nearly a dozen political ad buyers, most of whom agree that something needs to be done, but many of whom worry that lawmakers and regulators are rushing to fix a complicated, 21st Century problem with 20th Century tactics.