Stories

The big picture: How Miss America is rebranding for #MeToo

Photo: Donna Connor/Sygma/Sygma via Getty Images

Gretchen Carlson, former Miss America and chair of the Board of Trustees of the Miss America Organization, announced on Tuesday's Good Morning America that Miss America will no longer be a "pageant," but a "competition" — and contestants will no longer be judged on their outward physical appearances.

Big picture: The changes are a result of the #MeToo movement that has swept the country. Meanwhile, Miss America Organization now has it's first all-women leadership team following reports that the organization's former leaders and employees referenced the weight and sex lives of contestants in disparaging emails.