Sign up for our daily briefing
Make your busy days simpler with Axios AM/PM. Catch up on what's new and why it matters in just 5 minutes.
Catch up on coronavirus stories and special reports, curated by Mike Allen everyday
Catch up on coronavirus stories and special reports, curated by Mike Allen everyday
Denver news in your inbox
Catch up on the most important stories affecting your hometown with Axios Denver
Des Moines news in your inbox
Catch up on the most important stories affecting your hometown with Axios Des Moines
Minneapolis-St. Paul news in your inbox
Catch up on the most important stories affecting your hometown with Axios Twin Cities
Tampa Bay news in your inbox
Catch up on the most important stories affecting your hometown with Axios Tampa Bay
Charlotte news in your inbox
Catch up on the most important stories affecting your hometown with Axios Charlotte
Photo: Gerry Hanan/Getty Images for SXSW
South by Southwest, the annual film, music and technology convention held in Austin, has been canceled due to mounting concerns over the coronavirus outbreak, its organizers and the city announced on Friday.
The big picture: SXSW, which attracts more than 400,000 attendees per year to the city's downtown, made the move after a number of its biggest exhibitors, including Apple, Twitter, Amazon and Facebook, pulled out.
"We are exploring options to reschedule the event and are working to provide a virtual SXSW online experience as soon as possible for 2020 participants, starting with SXSW EDU," the event's organizers said.
Go deeper: Coronavirus drives more tech industry events to be postponed or canceled