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Snapchat officially opened up its "Ad Manager" self-serve platform to advertisers of all sizes Monday, greatly expanding the scope of advertisers it can automatically service. The expansion also includes updates that will make Snap's ad platform more accessible for small and medium-sized business, like no minimum campaign spend and the ability to pay for Snap Ads by credit card, instead of with a credit line.

Why it matters: The update allows Snapchat to expand its advertiser set and better compete with Google, Facebook and Facebook-owned Instagram for small and medium-sized business ad dollars.

More updates: The company is also adding 25 new measurement companies to provide advertisers hands-on support to plan, execute, and optimize their advertising campaigns and will make a mobile dashboard available for all advertisers to monitor campaigns on the go. In July, Snapchat will also launch a proprietary tool to help advertisers cut short, native-to-Snapchat videos so they won't have to use costly video editing software to make ads that look/perform right on Snap's platform.

Quick thought bubble: When Snap first opened a self-serve platform, there were instances of spammy ads surfacing on the platform. This is always something large distributors have to take into consideration when they launch a self-serve platform that anyone can access. To this, Snap notes that all ads will be reviewed by Snap before going live for quality assurance.

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Facebook boycott organizers share details on their Zuckerberg meeting

Facebook is in the midst of the largest ad boycott in its history, with nearly 1,000 brands having stopped paid advertising in July because they feel Facebook hasn't done enough to remove hate speech from its namesake app and Instagram.

Axios Re:Cap spoke with the boycott's four main organizers, who met on Tuesday with CEO Mark Zuckerberg and other top Facebook executives, to learn why they organized the boycott, what they took from the meeting, and what comes next.

Boycott organizers slam Facebook following tense virtual meeting

Illustration: Sarah Grillo/Axios

Civil rights leaders blasted Facebook's top executives shortly after speaking with them on Tuesday, saying that the tech giant's leaders "failed to meet the moment" and were "more interested in having a dialogue than producing outcomes."

Why it matters: The likely fallout from the meeting is that the growing boycott of Facebook's advertising platform, which has reached nearly 1000 companies in less than a month, will extend longer than previously anticipated, deepening Facebook's public relations nightmare.

Steve Scalise PAC invites donors to fundraiser at Disney World

Photo: Kevin Lamarque-Pool/Getty Images

House Minority Whip Steve Scalise’s PAC is inviting lobbyists to attend a four-day “Summer Meeting” at Disney World's Polynesian Village in Florida, all but daring donors to swallow their concern about coronavirus and contribute $10,000 to his leadership PAC.

Why it matters: Scalise appears to be the first House lawmakers to host an in-person destination fundraiser since the severity of pandemic became clear. The invite for the “Summer Meeting” for the Scalise Leadership Fund, obtained by Axios, makes no mention of COVID-19.