GoCharlie, a startup developing generative AI models for marketing goals, raised a $2 million seed to attract enterprise customers, COO Brennan Woodruff tells Axios exclusively.
Why it matters: AI-enabled marketing accounts for nearly half (45%) of all advertising globally, according to GroupM, an ad agency within WPP. By 2032, AI will influence 90% of all ad revenue — over $1.3 trillion.
