A person going into a voting booth. Photo: NICHOLAS KAMM/AFP/Getty Images
Two major Democratic super PACs are spending a combined $12 million on digital advertising focused solely on helping Democrats win 2018 House races. House Majority PAC and Priorities USA Action haven't finalized the list of races, but Priorities USA previously announced they wanted to focus on Arizona, Florida, Michigan, Nevada, Ohio, Pennsylvania and Wisconsin.
Why it matters: Democrats recognize that outside Republican groups will likely outspend them (as they have in Florida and Wisconsin), but they hope partnering together will give them advantage because they'll be working from the same plan.
“As more people get their news online, it’s imperative for campaigns to adapt and devote more resources to communicating online," said Patrick McHugh, executive director of Priorities USA Action. The two groups “will be on offense on every front to hold Republicans accountable for the disastrous policies they’ve pushed and to maximize Democratic wins from coast to coast,” said Charlie Kelly, House Majority PAC executive director.
Go deeper: Priorities USA helped a Democrat in Florida narrowly secure a state legislature seat in 2017 by investing $200,000 in digital ads.