Situational awareness: Here's an emoji that describes the stock markets... 🎢
Illustration: Aïda Amer/Axios
There's a reckoning coming over fakeness online, as people increasingly realize the dangers of an online ecosystem where everything is definitely not all right.
The big picture: "Everything that once seemed definitively and unquestionably real now seems slightly fake; everything that once seemed slightly fake now has the power and presence of the real," Max Read writes for New York Magazine.
Why it matters: Legit media companies and businesses need to be making decisions for their human customers. That gets harder for everyone when bots and fake metrics swamp the internet.
A partial list of fake things online, compiled by NYMag:
Be smart, from some of my Axios colleagues:
Go deeper, via Axios' Sara Fischer, who writes our weekly Media Trends newsletter:
Office furniture sits in a hallway of the Rayburn House Office building one week before the start of the 116th Congress.
McDonald's isn't ending breakfast all day, but it sure seems invested in trying to get people to eat breakfast in the mornings again, the WSJ reports.
Why it matters: "Getting breakfast right is critical for a chain that derives a quarter of its sales in the morning. Rivals including Chick-fil-A and Burger King have upped their breakfast game with new products and deals."