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NCAA president Mark Emmert. Photo: Maxx Wolfson/Getty Images

NCAA president Mark Emmert told the New York Times this week that he would recommend that the college sports' governing body approve new rules that would allow student athletes to profit from their names, images and likenesses "before, or as close to July 1."

Driving the news: New laws that let student athletes in some way profit off their names, images or likenesses are set to take effect in Florida, Alabama, Georgia, Mississippi and New Mexico on July 1. Other states have passed similar laws that are scheduled to take effect next year.

The state of play: The NCAA is considering a proposal that would allow student athletes to earn money for social media endorsements and to get paid by many private companies who use their names, images and likenesses, per the Times. Some restrictions would apply.

  • The NCAA postponed a vote on the proposal in January after the Trump administration raised antitrust concerns, the Times reported.
  • Emmert told the Times that NCAA officials have been in touch with the Justice Department about the concerns. “We need to get a vote on these rules that are in front of the members now,” Emmert said.
  • If approved, the new rules could take effect Aug. 1.

But, but, but: Even if the NCAA approves the new rules, the NIL debate is expected to rage on since the proposed guidelines "differ in some respects from the new state laws, which themselves are far from uniform," the Times noted.

  • Some NCAA officials "have urged Congress to set a coast-to-coast standard to override a blur of state laws," the Times added.

Go deeper: The fleeting facade of amateurism in college sports

Go deeper

Hope King, author of Closer
Jul 29, 2021 - Economy & Business

Olympic athletes see more sponsorship opportunities

Illustration: Sarah Grillo/Axios

Tokyo 2020 athletes are cashing in on more personal sponsorship opportunities compared with past Games.

Why it matters: Marketing deals are an important income stream for competitors, nearly 60% of whom say they are not financially stable. 

Senate Republicans block voting rights bill

Senate Minority Leader Mitch McConnell, a Republican from Kentucky, walks to the Senate floor at the U.S. Capitol in Washington, D.C., on Jan. 18, 2022. Photo: Eric Lee/Bloomberg via Getty Images

Senate Republicans blocked Democrats' voting rights legislation from coming to a final vote on Wednesday in what was largely viewed as a doomed effort from the start.

Why it matters: The failed vote underscores the Democratic Party's current uphill battle to pass sweeping legislation in a 50-50 Senate.

Updated 21 mins ago - Politics & Policy

Biden says Russia likely to invade Ukraine

President Biden addressed the brewing conflict between Russia and Ukraine during a press briefing Wednesday, saying of Russian President Vladimir Putin, "my guess is he will move in."

Why it matters: U.S. officials have issued a series of warnings about Russia's threatening military buildup on the border with Ukraine, with Secretary of State Antony Blinken saying in Kyiv earlier Wednesday that Russia could invade "on very short notice."

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