Meet Houseparty, the next big Gen Z craze
Houseparty, a classic pre-revenue startup, has more than 1 million daily active users, and it isn't showing any sign of slowing down. It's currently ranked 63 under free apps in the Apple App Store, ahead of Google Hangouts, The Weather Channel and PayPal.
What is it? Houseparty is a video chatting app that allows users to enter two-way video chat rooms with up to eight friends. The app differs from FaceTime or Snapchat in that it's synchronous and spontaneous — there's no calling or scheduling a chat. Sixty percent of the apps user are ages 16-24 and most typically sign in multiple times per day, between classes or study breaks. A Houseparty spokesperson tells Axios, it's the new "new high school parking lot."
How does it work? Like Snapchat, users can add friends from their address book or search for usernames. Once friends are added, users can receive notifications that their friends are signed in and can opt to join a video chat with them. From there, up to six more friends can join that chatroom. According to Houseparty, the average user in a "party," or chat, is joined by three other people.