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Screenshot of Lucid Motors video showing prototype testing in winter conditions

Lucid Motors is out with a new video showing off the performance of prototypes of the upcoming Lucid Air luxury EV in cold, snowy, and icy conditions in northern Minnesota.

What they're saying: "The extreme environment is ideal for validating vehicle dynamics as we test features like antilock braking, traction control, and stability control," a blog post alongside the video states.

Why it matters: Electric vehicle manufacturers are taking pains to show that their products perform as well or better than gasoline-powered cars in tough conditions.

  • Last month Ford released footage of the upcoming Mustang Mach-E moving around the Smithers Winter Test Center in Michigan.
  • Lucid's video also comes as EV makers are looking for ways to get noticed during the pandemic, because events like splashy auto show reveals are canceled and car buying is way down.

The big picture: The company, which is backed by $1 billion from Saudi Arabia's sovereign wealth fund, plans to begin initial production of the vehicle at a factory in Arizona late this year.

  • It has not yet revealed pricing specifics but it won't be cheap. The Arizona Republic reports that initial models will be over $100,000.

Go deeper: The oil market's plunge won't bring down electric vehicles

Go deeper

Jul 26, 2020 - Politics & Policy

Tesla's election-year gift to Texas

Illustration: Sarah Grillo/Axios

Tesla's decision to build a $1 billion factory in Texas is a good bit of economic news for a state that's suffering in the throes of the pandemic.

Why it matters: The creation of 5,000 new manufacturing jobs near Austin comes as the state's ongoing coronavirus outbreak threatens to overwhelm hospital systems and tears at the economy.

5 mins ago - Health

First cases of COVID-19 Omicron variant discovered in United Kingdom

People wearing masks walk in London on Nov. 25. Photo: Li Ying/Xinhua via Getty Images

Two cases of the new COVID-19 Omicron variant were detected in the United Kingdom over night, the U.K. Health Security Agency announced Saturday.

Why it matters: The discovery comes as the world scrambles to respond to concerns over the new variant, discovered in South Africa earlier this week.

Updated 51 mins ago - Economy & Business

Americans are super-sizing their holiday travel

Illustration: Sarah Grillo/Axios

Americans are rushing back into holiday travel, and many are taking even longer trips now than they did before the pandemic began.

The big picture: After skipping Thanksgiving and Christmas gatherings last year, many people are eager to maximize this year's celebrations with friends and family. And flexible remote working arrangements make that easier than ever.

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