D.C.'s tourism Trump slump is real, according to Destination DC's latest stats.
Why it matters: The city's marketing arm announced a downturn in international visitors and attendance for World Pride yesterday, citing "the current political and economic climate."
By the numbers:
Global tourism: forecast ⬇️ 5.1% in 2025, per Tourism Economics.
Hotel occupancy: ⬇️ 5% during World Pride.
World Pride: 1.2M attendees vs. 3M projected, $310.7M generated vs. $787M forecast.
Between the lines: An economic impact study — based on pre-Trump 2023 travel trends — predicted a much stronger World Pride turnout.
Reality check: Tourism remains strong overall: 27.2M people visited D.C. in 2024, spending $11.4B — a record.
What's next: America's 250th anniversary celebrations are expected to be a major travel boost.