Dec 21, 2021 - Business

Scoop: St. Anthony Main Theatre to close and rebrand

exterior of a movie theater

St. Anthony Main Theatre in July 2021. Photo: Audrey Kennedy/Axios

Wanna see the latest Marvel movie at St. Anthony Main Theatre? Act fast.

Driving the news: MSP Film Society is taking over operations of all five screens at the historic Minneapolis theater, switching its programming from mainstream releases to independent and international films.

  • The theater will close on January 3 and rebrand as "MSP Film at the Main," reopening in time for the 2022 MSP International Film Festival on March 31.

Background: MSP Film Society, which organizes niche film festivals and daily screenings across the Twin Cities, has been headquartered in St. Anthony Main since 2008.

  • It previously operated two screens upstairs, but will now lease the entire theater from longtime owner John Rimarcik.

What's new: Big box releases will only be screened if it's congruent with the Society's overall programming, says MSP Film Society publicity manager Kelly Nathe.

  • Instead, it will continue to focus on independent releases, including expanding its MN-Made program spotlighting local filmmakers.

What's next: Future changes include an updated and modernized theater, a new marquee, upgraded internal equipment and new concessions. (But don't worry, the theater is keeping its popcorn.)

Here are renderings of the new theater:

rendering of a movie theater
The new marquee at MSP Film at the Main. Rendering: Marcelo Valdes
rendering of the inside of a movie theater concession stand
The interior. Rendering: Marcelo Valdes
rendering of the inside of a movie theater
Rendering: Marcelo Valdes
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