Feb 10, 2021 - Business
Shoppers still sparse at Twin Cities' Mall of America
Data: Orbital Insight; Chart: Andrew Witherspoon/Axios

Nearly 11 months after its temporary pandemic closure, foot traffic at the Mall of America in the Twin Cities appears to be way down.

State of play: Despite an increase since reopening in June, average activity levels are 45% below the February 2020 baseline, according to cell phone data analyzed by the geospatial analytics company Orbital Insight and provided to Axios.

Why it matters: MOA's recovery could have an especially significant impact on the state and local economy.

This story first appeared in the Axios Twin Cities newsletter, designed to help readers get smarter, faster on the most consequential news unfolding in their own backyard.


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