Charlotte studio aims to make podcasting accessible to all
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Behind the scenes of an "Evrybdy in CLT" podcast recording with host Meredith Dean. Photo: Courtesy of EVRYBDY Studios
EVRYBDY Studios is a full-service podcast and digital content studio by Charlotte native and "Champagne Problems" podcast host Robbie Shaw.
Why it matters: EVRYBDY Studios aims to make podcasting accessible, offering everything a content creator needs — podcast recording equipment, lighting and video recording equipment, and on-site production services.
- "There isn't a barrier to entry because people of all skill levels can use our equipment," Shaw tells Axios.
How it works: Whether you're a beginner content creator or a total pro, a brand or an individual, there is a list of services you can choose from, ranging from strategy to creation to distribution.
- Prices range from $200 per episode for audio-only production to $650 per episode, which includes several camera angles and an executive producer to give feedback and direction during production.
- You can book a custom set (background, props, furniture) for an additional $100.
- EVRYBDY Studios also records off-site and will bring equipment within 15 miles of the studio.
Flashback: Shaw is a mental health counselor specializing in battling addiction. He started the podcast "Champagne Problems" with co-hosts Patrick Balsley and Samantha Hampson to educate and guide people re-evaluating their relationship with alcohol.
- At first, he was recording out of Queen City Podcast Network, which with more than 35 Charlotte-produced podcasts, is regarded as the first hyper-local podcast network in the country, the Charlotte Ledger reports.
- Shaw started EVRYBDY Studios for his podcast but says people immediately started reaching out to him asking to use his equipment and space.
- People also asked for advice on starting their own podcasts, so he opened up his resources.
Zoom in: Some of the most popular podcasts out of Charlotte are recorded here, including the studio's namesake podcast "EVRYBDY in CLT" hosted by Meredith Dean. Others include The Fab Fatties Pod, The Charlotte Unplugged Podcast and Schedulefly's restaurant owners' Uncorked podcast.
The big picture: Podcasting has exploded in popularity in recent years. As of 2023, 42% of Americans ages 12 and older said they'd listened to a podcast in the past month, according to Edison Research.
- That's up from a decade prior, when just 12% of Americans 12 and older said they had listened to a podcast in the past month.
What's next: EVRYBDY Studios is expanding production for business-to-business (B2B) operations. Companies have reached out to Shaw to use podcasting as a medium for both an internal means to communicate with their employees and an external marketing tool.
If you go: EVRYBDY Studios is at 2150 Park Dr. You can book a call or tour before you go.