Apr 18, 2024 - Food and Drink

Upscale cocktail bar with a menu from Bob Peters to open in South End

Folia

Folia will open at 1440 S. Tryon St, alongside popular nightlife spots, Pie.Zaa and Vinyl. Photo: McKenzie Rankin/Axios

Folia, a high-end cocktail bar with a Miami feel, will open on South Tryon Street this summer in the former KM Salon space.

Why it matters: Folia is a project from the Built on Hospitality group, run by several big names in the city's culinary scene, including legendary mixologist Bob Peters and chef Chris Coleman of The Goodyear House and Haymaker.

What to expect: An upscale cocktail bar with music as a focus, Coleman tells Axios.

  • Bob Peters, who serves as the beverage director for BOH, will create Folia's cocktail program.
  • Folia won't have a kitchen, so food will be limited. Think Tajín popcorn, crab dip, potato chips and caviar service.

The vibe: "Imagine an indoor tropical garden in Miami," Coleman says. "We were particularly inspired by the Miami rooftop bar Sugar."

  • After all, "folia" is Latin for "plant."

Between the lines: Folia will "100% be a nightlife spot," Coleman says.

Yes, but: It's not for the 20-somethings who paint South End red every weekend. At least, that's not who Folia's owners are catering to.

What they're saying: "We're looking to build spaces that we (the founders) want to eat and drink in — something for people in their late 30s to 40s," Coleman says.

What's next: Demolition on the interior is happening now. The team is targeting an early summer opening at 1440 S. Tryon St.

My thought bubble: South End is a young Charlotte neighborhood with a tendency to turn even its most sophisticated nightlife spots into something adjacent to a raucous house party.

  • Folia is opening on one of South End's most happening strips, with a 3am pizza spot Pie.Zaa as one neighbor, and Vinyl, one of South End's most popular cocktail bars, and a clear example of a business that's certainly leaned into catering to the 20-somethings (it's me, hi), as another.

The bottom line: Folia owners say it won't be a typical cocktail bar.

  • "We have a couple of things we're keeping secret," Coleman says.
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