Watch me save a hefty $628 with Target’s price match policy
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Last fall, my husband and I were picking up a wedding shower gift at Target. True to my last-minute, frazzled character, we were en route to the shower and had to buy something on the fly because I never plan ahead and, thus, hadn’t ordered anything in advance.
Because we were shopping a registry, we had our phones out to confirm we were buying precisely the correct, requested item on the list at Target.com. We found what we were looking for but much to my dismay, the price was considerably cheaper online than it was in the store — I’m talking $15 to $20 cheaper — and I needed this thing immediately. Luckily, Target will honor its lower online price in the store if you point out the difference so we left with the item and the better deal.
I might be the last one to pay attention to Target’s price differences and matching policy and it has turned me into something of a deal-hunting monster, a habit I find infinitely more rewarding than any old school couponing charade. F a coupon. Just catch retailers in their complicated web of dynamic omnichannel pricing inconsistencies.
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Here are side-by-side price comparisons for 15 items at Target Midtown versus online. In some cases, the online price is cheaper because the item is on sale there but not in the store. Other times, the full online price is still cheaper than the in-store price.
But not every item is cheaper online. In fact, some online prices were actually higher than the in-store price. It’s still worth it to check everything if you’ve got time.
Medela Freestyle Hands-Free Double Electric Breast Pump
$379.99 in store versus $341.99 online
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4moms mamaRoo Classic Infant Seat
$239.99 in store versus $219.99 online
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Neato Botvac D3
$499.99 versus $399.99
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Hoover Quest 700
$349.99 in store versus $199.99 on sale online
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Dyson V6 Motorhead Vacuum
$399.99 in store versus $299.99 on sale online
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NeverKink Heavy Duty Garden Hose 50′
$26.99 in store versus $20.49 online
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Wonder Core
$99.99 in store versus $69.99 online
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Canon PowerShot SX530 HS
$379.99 in store versus $279.99 on sale online
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Nikon COOLPIX S33
$149.99 in store versus $109.99 on sale online
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VTech Touch & Learn Activity Desk
$54.99 in store versus $52.99 online
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VTech Go! Go! Smart Wheels Treasure Mountain Train
$44.49 in store versus $36.99 online
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Yes to Cucumbers Daily Gel Cleanser
$9.99 in store versus $7.99 online
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Shea Moisture Curl Enhancing Smoothie
$11.99 in store versus $10.19 online
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Keurig 2.0 K425 Brewing System
$139.99 in store versus $109.99 on sale online
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Total savings: $628
And it doesn’t stop there. Target not only honors its own online prices in store but will also price match these 27 online retail competitors. So if Target’s online price isn’t cheaper than its store price, odds are you’ll still find a deal they’ll honor on one of these other sites, especially giants like Walmart and Amazon.
27 online retailers Target will price match
Amazon
Babies R Us
Bed Bath and Beyond
Best Buy
Barnes and Noble
Buy Buy Baby
Costco
CVS
Diapers.com
Dicks Sporting Goods
Gamestop
JC Penney
Kmart
Kohl’s
Macy’s
New Egg
Office Depot
Petco
Petsmart
Sam’s Club
Sears
Staples
Toys R Us
Ulta
Walgreen’s
Walmart
Wayfair
One final Target money-saving tip: download the Cartwheel app. You can add deals to a unique in-app barcode you’ll scan at checkout for extra savings on things you’re already buying.
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