Warby Parker’s retail store opens this Saturday in South End
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Warby Parker, a trendy eyeglass and sunglass brand, will open a retail store in South End’s Atherton Mill at 11 a.m. this Saturday, March 4.
There will be free Living Kitchen juice for customers. Who doesn’t love free juice and trendy glasses?
Hours going forward are Tuesday – Saturday 11 a.m. to 7 p.m.
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Good looking, prescription eyeglasses start at $95. There is no optometrist at this location, so you’ll need to bring your prescription.
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As part of their store launch in Charlotte, Warby Parker is offering a pair of Charlotte-exclusive sunglasses for a limited time: Ormsby in Whiskey Tortoise with Flash Mirrored Pacific Blue lenses. They’ll also have a Snapchat filter this weekend.
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The interior of the store has a classic library vibe: suspended globe lighting, comfy leather seating, and colorful books displays of books, and their full collection of eyeglasses and sunglasses out in the open on oak shelving.
The reference desk is where you go for styling advice, order pickups and frame adjustments.
Similar to the Apple Store, Warby Parker associates will be there to check you out on a tablet that uses their proprietary point-of-sale system. If you’re scared to pull the trigger on a purchase, associates can also send along a digital overview of the frames you tried on during your visit, or any measurements they may have taken.
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Warby Parker adds a huge name brand to Charlotte retail.
Their current 40 retail locations are generally in majorly retail focused cities like Seattle, New York, Chicago, LA, DC, etc., so them coming to Charlotte is kind of a big deal.
