Facebook targets children with Messenger Kids app

Facebook's new Messenger Kids app includes video and text messaging and tight parental controls. Images via Facebook

Facebook is launching a kids-focused messaging app with tight parental controls that includes group video chat in the vein of Houseparty, the video chat application popular with young people that Facebook has had in its sights for a year.

Why it matters: Facebook is always trying to make sure that the next generation is using its services, hence its purchases of Instagram and WhatsApp as well as its repeated efforts to clone popular features from Snapchat.