Dec 27, 2017

Facebook stops putting "Disputed Flags" on fake news because it doesn't work

Noah Berger / AP

Facebook announced that it will no longer use "Disputed Flags" — red flags next to fake news articles — to identify fake news for users. Instead it will use related articles to give people more context about a story.

Why it's happening: The tech giant is doing this in response to academic research it conducted that shows the flags don't work, and they often have the reverse effect of making people want to click even more. Related articles give people more context about what's fake or not, according to Facebook.

Why it matters: Facebook's Sheryl Sandberg says Facebook is a technology company that doesn't hire journalists. Without using editorial judgement to determine what's real and what's not, tackling fake news will forever be a technology experiment.

  • Facebook says putting Related Articles next to fake news leads to fewer shares than when the Disputed Flag is shown. "Putting a strong image, like a red flag, next to an article may actually entrench deeply held beliefs – the opposite effect to what we intended," Facebook writes in a blog post.
  • The company is starting a new initiative to better understand how people decide what's accurate based on the news sources they "Depend upon," or likely follow and engage with on Facebook. Facebook says the initiative won't directly impact the News Feed in the near term.

Go deeper

Biden says he's starting VP search this month

Joe Biden. Photo: Scott Olson / Staff

Joe Biden said he's spoken to Sen. Bernie Sanders and former President Barack Obama about selecting a running mate — and that he wants to build "a bench of younger, really qualified people" who can lead the nation over the course of the next four presidential cycles.

Driving the news: Biden spoke about the state of the 2020 race during a virtual fundraiser on Friday night that was opened to pooled coverage.

Trump ousting intelligence community inspector general

Michael Atkinson, inspector general of the intelligence community. Photo: Bill Clark / Getty Images

President Trump notified key lawmakers on Friday that he’s firing Michael Atkinson, the intelligence community's inspector general, who first alerted Congress last September of an "urgent" complaint from an official involving Trump's correspondence with the Ukrainian president.

Why it matters: The move, to take effect in 30 days, comes amid a broader initiative to purge the administration of officials seen as disloyal to the president.

Coronavirus dashboard

Illustration: Axios Visuals

  1. Global: Total confirmed cases as of 10 p.m. ET: 1,097,909 — Total deaths: 59,131 — Total recoveries: 226,106Map.
  2. U.S.: Total confirmed cases as of 10 p.m. ET: 277,828 — Total deaths: 7,406 — Total recoveries: 9,772Map.
  3. Public health latest: The CDC is recommending Americans wear face coverings in public to help stop the spread of the coronavirus. The federal government will cover the costs of COVID-19 treatment for the uninsured, Health and Human Services Secretary Alex Azar said.
  4. 2020 latest: "I think a lot of people cheat with mail-in voting," President Trump said of the 2020 election, as more states hold primary elections by mail. Montana Gov. Steve Bullock said Friday that every county in the state opted to expand mail-in voting for the state's June 2 primary.
  5. Business updates: America's small business bailout is off to a bad start. The DOT is urging airlines to refund passengers due to canceled or rescheduled flights, but won't take action against airlines that provide vouchers or credits.
  6. Oil latest: The amount of gas American drivers are consuming dropped to levels not seen in more than 25 years, government data shows. Trump is calling on the Energy Department to find more places to store oil.
  7. Tech updates: Twitter will allow ads containing references to the coronavirus under certain use cases.
  8. U.S.S. Theodore Roosevelt: Senators call for independent investigation into firing of Navy captain.
  9. What should I do? Answers about the virus from Axios expertsWhat to know about social distancingQ&A: Minimizing your coronavirus risk.
  10. Other resources: CDC on how to avoid the virus, what to do if you get it.

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