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Facebook is ditching the "Trending" news section

Photo: Alberto Pezzali/NurPhoto via Getty Images

Facebook is doing away with the controversial "Trending" news section next week, the company announced on Friday.

Why it matters: The section, which it introduced in 2014, was meant to help users get an easy view of the top news during the day, but Facebook says that it ultimately drove less than 1.5% of clicks to publishers on average. The feature has also come under fire more than once — most heavily in 2016, when Gizmodo reported on the human curators' practices and raised charges that the social network suppressed conservative news.