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AP Photo/Richard Drew

Disney is revealing more details about its new over-the-top digital entertainment app that will launch in 2019.

Why it matters: Legacy entertainment businesses are becoming very difficult to sustain in an era where consumers want on-demand, digital video that they can access at scale from tech companies like Netflix and Facebook. Linear options, like movies delivered in theaters and primetime shows on cable TV, are becoming less appealing to consumers who want to watch everything on their own time and across many digital devices. This is part of Disney's push to be a competitor to Netflix in the direct-to-consumer entertainment space.

The details:

  • The new OTT product will be priced "significantly lower than Netflix," CEO Bob Iger says. Iger notes that the service will launch with less volume than Netflix but with quality content that centers around three of its top brands: Pixar, Marvel and Star Wars.
  • The new streaming service will be commercial free, according to Iger. While the Walt Disney Co. plans to integrate commercials into its sports streaming app, Iger says "We're not planning to have the programming that airs in the DTC service interrupted by commercials." Iger did say that sponsored programmed is being considered.
  • The name of the product has yet to be determined, says Iger. "We're working on the cadence in which we will schedule and produce in the OTT service."
  • A brand new Star Wars trilogy coming to Disney. It will be launched by the Star Wars: The Last Jedi Director Rian Johnson, who will write and produce the trilogy with producer Ram Bergman.

Go deeper: Disney is reported to have approached 21st Century Fox about a deal to acquire its entertainment and studios businesses, including 21st Century Fox studios as well as National Geographic, FX cable channels and more.

Go deeper

The pandemic made our workweeks longer

Illustration: Annelise Capossela/Axios

The average American's workweek has gotten 10% longer during the pandemic, according to a new Microsoft study published in Nature Human Behaviour.

Why it matters: These longer hours are a key part of the pandemic-induced crisis of burnout at U.S. firms — and workers are quitting in droves.

Mike Allen, author of AM
37 mins ago - Economy & Business

Airbnb CEO Brian Chesky to herald "travel revolution"

Expand chart
Data: TSA. Chart: Jared Whalen/Axios

Airbnb CEO Brian Chesky will argue this week that the world is undergoing a "travel revolution," in which some parts of the industry stay shrunk but the sector ultimately comes back "bigger than ever."

Why it matters: Chesky, who faced the abyss when the world shut down last year, foresees a significant shift in how people move around, with more intentional gatherings of family, friends and colleagues — even if routine business travel is never what it once was.

Managing traffic in the skies is becoming a lot harder

Illustration: Annelise Capossela/Axios

Planes used to be the only aircraft crisscrossing the sky. Now there are drones, more frequent rocket ships and — soon — flying taxis, elbowing their way into the National Airspace System.

Why it matters: Managing the congestion up above is becoming an urgent mission for America's traffic cops in the sky. While the Federal Aviation Administration has a stellar safety record when it comes to commercial aviation, its challenge is infinitely more complex today.