Stories

Barbie through the years

An arrangement of Fashionista Barbies, by Mattel, is shown at Toy Fair in New York. Photo: Photo: Mark Lennihan / AP

In the nearly six decades of Barbie's reign as a cultural icon (she turns 59 in March), little girls' perception of beauty and success have evolved dramatically. As a result, Barbie's creator, Mattel, has repeatedly revamped the doll to keep her relevant.

Why it matters: In the past few years alone, the iconic blonde doll with its unrealistic body proportions has undergone massive changes. One of Barbie's biggest breakthroughs was as recent as 2016, when Mattel unveiled curvy, petite and tall dolls in an assortment of different skin tones and hairstyles. And the latest Barbie, set to hit stores in 2018, will don a hijab, in honor of Olympic fencer Ibtihaj Muhammad.