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Apple limits how Apps can use iPhone owners' personal contacts

Tim Cook waves before Apple Logo.
Photo: Justin Sullivan/Getty Images

Last week Apple began limiting how developers share information about iPhone owners’ contacts, per Bloomberg. This cuts out a practice that’s been used for years in which developers ask users for access to their phone contacts and sometimes use it for marketing purposes.

Why it matters: Sharing information about Facebook users’ friends without their explicit knowledge is what got Facebook in hot water with Cambridge Analytica in the first place. This move comes as Apple is looking to distance itself and its platform from the sorts of data abuse seen through Facebook's situation and the political backlash that comes with it.