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Reproduced from eMarketer; Chart: Axios Visuals

Amazon’s e-commerce sales are expected to top $258 billion this year, up 30% from one year ago with projections for 2018 even more staggering in each Amazon category, according to a survey by eMarketer.

Why it matters: The survey shows the reality of Amazon’s untouchable advantage against other retail companies. E-commerce giant eBay, is second to Amazon and only has 6.6% of the market share. The projections of each category on Amazon are more staggering, as each one is expected to grow in 2018 by massive margins.

The details: Computer and consumer electronics is the No. 1 category for Amazon, with sales of $65.82 billion in the U.S. this year, or one quarter of the company's retail e-commerce.

  • Almost 40% of all apparel and accessories in the U.S. will come from Amazon in 2018.
  • By the end of 2018, sales generated from Amazon’s Marketplace will be more than double of Amazon’s direct sales in the U.S.
  • Food and beverage is expected to grow by more than 40% in 2018, health and beauty is projected at 38%.
  • Yes, but: Amazon still only has 5% of the total U.S. retail market — online and offline.

What's next: Amazon has one objective in every sector it sells: to dominate. On deck is its growth of books; music; video category, furniture and home furnishing and toys.

Be smart: Amazon Prime Day starts Monday and goes on for 36 hours. The millions of items on sale on the site and in Whole Foods will help Amazon further reach the 50% market share. The Prime membership program has more than 100 million members and continues to grow with its loyal fan base.

Go deeper

Updated 7 hours ago - World

Mexican President López Obrador tests positive for coronavirus

Mexico's President Andrés Manuel López Obrador during a press conference at National Palace in Mexico City, Mexico, on Wednesday. Photo: Ismael Rosas/Eyepix Group/Barcroft Media via Getty Images

Mexican President Andrés Manuel López Obrador announced Sunday evening that he's tested positive for COVID-19.

Driving the news: López Obrador tweeted that he has mild symptoms and is receiving medical treatment. "As always, I am optimistic," he added. "We will all move forward."

7 hours ago - Politics & Policy

Sarah Huckabee Sanders to run for governor of Arkansas

Sarah Huckabee Sanders at FOX News' studios in New York City in 2019. Photo: Steven Ferdman/Getty Images

Former White House press secretary Sarah Huckabee Sanders will announce Monday that she's running for governor of Arkansas.

The big picture: Sanders was touted as a contender after it was announced she was leaving the Trump administration in June 2019. Then-President Trump tweeted he hoped she would run for governor, adding "she would be fantastic." Sanders is "seen as leader in the polls" in the Republican state, notes the Washington Post's Josh Dawsey, who first reported the news.

Coronavirus has inflamed global inequality

Illustration: Aïda Amer/Axios

History will likely remember the pandemic as the "first time since records began that inequality rose in virtually every country on earth at the same time." That's the verdict from Oxfam's inequality report covering the year 2020 — a terrible year that hit the poorest, hardest across the planet.

Why it matters: The world's poorest were already in a race against time, facing down an existential risk in the form of global climate change. The coronavirus pandemic could set global poverty reduction back as much as a full decade, according to the World Bank.

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