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An Amazon fulfilment center in Poland. Photo: Beata Zawrzel/NurPhoto via Getty Images

Amazon is designing a wearable "health and wellness product" that can understand and categorize human emotion by analyzing a person's voice, Bloomberg reports.

Our thought bubble, via Axios' Erica Pandey: Amazon wants to collect as much data as it can from its customers and use it to get better at marketing and selling products. Should it somehow perfect access to shoppers' emotional states, it could take that data collection many steps farther than keeping tabs on purchase history or music taste.

  • And this report comes at a time when Big Tech backlash and privacy concerns are at the top of the minds of lawmakers and regulators around the globe.

Details: According to documents obtained by Bloomberg, work on the device, which would be paired with a smartphone while being worn on the wrist, was recently ongoing — but it is unclear if the project, code-named "Dylan," will ever be commercially available.

  • Eventually the device's emotion-reading technology could "advise the wearer how to interact more effectively with others," according to Bloomberg's review of internal Amazon documents.

Go deeper: What Amazon already knows about you

Go deeper

Updated 60 mins ago - Energy & Environment

Electric car prices could go up before they come down

Illustration: Eniola Odetunde/Axios

The secret to affordable electric vehicles is cheaper batteries. But after years of falling prices, battery costs are now headed in the wrong direction.

Why it matters: Costlier batteries could drive up the price of electric vehicles — threatening the auto industry's transition away from fossil fuels, and, in turn, society's fight against climate change.

Axios Visuals Deep Dive: Pandemic eating

Illustration: Sarah Grillo/Axios

A food revolution began pre-pandemic and COVID has only accelerated that. See how America's food industry is transforming, from farm to your table.

Abrams’ campaign manager rules out 2024 run if she wins governor's race

Photo: Jessica McGowan/Getty Images

In her first major interview since the official announcement, Stacey Abrams' campaign manager Lauren Groh-Wargo quashed speculation that the Georgia Democrat would interrupt a theoretical gubernatorial term to run for president in 2024.

Why it matters: Abrams' name has come up repeatedly as a top 2024 Democratic contender given President Joe Biden's age and Vice President Kamala Harris's low favorability rating.