Updated Oct 23, 2025 - Business

Rivian cutting jobs after EV tax credit expires

Nathan Bomey

The fascia of a Rivian EV — A Rivian EV at Electrify Expo San Francisco, the largest electric vehicles (EV) event in North America, in Alameda, California. Photo: Tayfun Coskun/Anadolu via Getty Images

Electric vehicle maker Rivian is cutting about 4.5% of its workforce as the auto industry faces middling demand for EVs.

Why it matters: The expiration of the federal EV tax credit in September is widely expected to lead to a decline in EV sales across the industry.

Driving the news: The cuts would impact more than 600 workers based on Rivian's headcount of more than 14,800 at the end of 2024.

Rivian CEO RJ Scaringe told workers in an email that the company is facing a "need to profitably scale our business" and "we had to rethink how we are scaling our go-to-market functions."

Zoom in: "Rivian, which went public in 2021, has been under pressure to lower costs while it prepares the launch of its next model, the R2 SUV, which is expected to have a starting price of around $45,000," WSJ noted.

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Rivian cutting jobs after EV tax credit expires

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