Jul 3, 2025 - Economy
The crypto voter, profiled
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The stereotype of the crypto voter is a white Republican who gets all their information from YouTube.
- Only that last part seems to be right, though, according to new research.
The latest: Paradigm, a large VC fund focused on digital assets, has a new survey out covering people who own cryptocurrency.
- The firm commissioned it from Echelon Insights, which surveyed 4,000 crypto owners online.
By the numbers: These investors are basically divided among Republicans, Democrats and those who don't affiliate with either of the major parties.
- Racially, the breakdown largely mirrors U.S. demographics, with one exception: Black Americans are slightly over-represented among crypto owners, at 19% of the sample (higher than the nearly 14% of the general population).
- Men outnumber women by nearly two-to-one (64% to 36%).
Almost 70% describe themselves as open to risk, and well over half are optimistic about cryptocurrency's financial potential.
- That's reflected in the extent of their bets, too. Almost half (46%) have more than $5,000 in crypto.
Zoom out: As of now, over 90% of all bitcoin on chain is in profit.
Zoom in: Unfortunately, crypto owners favor social media and YouTube for information about the industry.
- Mainstream news organizations are in fifth place, but the good news is we come out ahead of podcasts.
