Trump's social media company pushing into bitcoin, energy ETFs

Driving the news: Trump Media and Technology Group said it's applied for trademarks for three ETFs under its new Truth.Fi brand, including a "Truth.Fi Bitcoin Plus ETF."

• It also applied for trademarks on a "Truth.Fi Made in America ETF" and a "Truth.Fi Energy Independence ETF."
• The company said it plans to launch the products this year, though it didn't specify when or what their components will be.

What they're saying: "We're exploring a range of ways to differentiate our products, including strategies related to bitcoin. We will continue to fine tune our intended product suite to develop the optimal mix of offerings for investors who believe in America First principles," TMTG CEO and former congressman Devin Nunes said in a statement.

Zoom out: The bitcoin ETF in particular is likely to draw attention, given Trump's warm embrace of cryptocurrency (including his own meme coin).

• The various bitcoin ETFs already on the market have net assets over $100 billion.

💭 Brady's thought bubble: Trump has said he wants bitcoins to be made in America. If his fans buy into that vision, the best thing they can invest in is more energy sources in the U.S.

• Bitcoin miners will be the first to sign up to any that offer them a decent price.