Dec 8, 2024 - Business
Southeast and Midwest are bologna's biggest fans
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Southeast and midwestern states consumed the most bologna per capita in the last year, according to data from Oscar Mayer.
Why it matters: The deli meat company is celebrating the 50th anniversary of "The Bologna Song."
- Customers who upload a video of themselves singing the song can earn up to $50 in credit on the grocery shopping platform Instacart.
By the numbers: West Virginians consumed 0.6 pounds of Oscar Mayer bologna per person in 2024, the most of any state.
- Tennessee and Kentucky followed, consuming around 0.4 pounds each.
- Oscar Mayer sold a total of 45,000 tons of bologna last year.
Flashback: "The Bologna Song" first aired in 1974 and was intended to boost product sales and to bring joy to consumers amidst the Vietnam War.
- Oscar Mayer re-aired the ad during the Chicago Bears vs. Detroit Lions Thanksgiving football game.
