Charted: Internet curiosity
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The internet was much more curious about former President Trump's stances on and involvement in cryptocurrency than that of his rival for the White House, Vice President Kamala Harris, according to data from Similarweb, a digital intelligence platform.
Why it matters: Cryptocurrency became an issue in the top-of-the-ticket contest this year after Trump declared his support for the industry in May.
Zoom in: People are curious about a lot more things related to Trump than they are about Harris. Searchers ask about his involvement with digital assets, his family's, how to invest in his crypto project and what he thinks about the topic.
- For Harris, it's much less complicated. Searchers just seem to want to know about her policy approach.
Between the lines: Similarweb tells Axios that their data shows searches for Trump's name combined with "crypto" drove a great deal of traffic to his website.
- For Harris, the searches were more likely to take them to YouTube or other websites.
Yes, but: Interest in this topic tapered off through September, with curiosity dropping faster for Trump.
