Former Fox News host Tucker Carlson is launching a new nicotine-pouch brand — one aimed specifically for... conservatives?
Between the lines: Carlson's plan, which he outlined to the Wall Street Journal, stems from a spat with the makers of his former favorite nicotine pouch, Zyn.
Zyn, Carlson said, was a "ladies brand," controlled by "left-wing drones.'"
The other side: A spokesperson for Philip Morris, which controls Zyn, assured the WSJ that its users consist of both Democrats and Republicans, and that it "has bipartisan support in Washington."
What we're watching: Carlson's partner in the venture, which they call Alp, reportedly declined to say whether the brand had sought clearance from the FDA.
