Cadillac's Sollei concept car includes accessories for avid bird-watchers. Photo: Courtesy of Cadillac
Cadillac's latest vision for the future is a gorgeous, buttercream-colored convertible that taps into one of the hottest hobbies on the planet: bird-watching.
Why it matters: While only a design exercise at this point, Cadillac's Sollei concept reimagines the bespoke American luxury drop-top, with a personalized driving experience connecting drivers with the natural world around them.
Zoom in: Besides the crystal beverage glasses and "leather" made from mycelium, the Sollei concept features a unique interior accessory geared specifically for bird-watchers.
A custom brushed metal and leather-wrapped case houses 3D-printed bird calls, a leather-bound journal with hand-painted bird illustrations, and a matching holder for writing utensils so bird enthusiasts can record their sightings.
Reality check: The Sollei is merely meant to push the limits of what a custom coach commission could be — owners would be able to tailor their car to their own passions and interests.
What's next: The Sollei concept will be showcased at Monterey Car Week in California next month.
