Exclusive: Andrea Williams joins Robinhood as head of corporate communications

• As CEO Vlad Tenev previously told Axios' Hope King, "he's been trying to be more visible in public — talking more to the press, being more proactive on social media and communicating with customers outside of product launches."

Context: Williams most recently led media relations at Goldman Sachs and previously managed global communications, brand and marketing at Oak Tree Capital, an alternative asset management firm.

• In her new role, she will report to Robinhood's vice president of marketing and communication Michael Goodbody, and will oversee all corporate and consumer communications for the financial services platform.
• Of note, Williams is the fifth person to hold this title at Robinhood in four years.

What she's saying: "This opportunity hits the trifecta of domain experience in technology, banking and investment management," says Williams. "I'm excited to join an exceptional group of innovators and help define a new generation of financial services."

The big picture: Robinhood recently reported record revenue due in large part to a surge in cryptocurrency trading.

• It has also rolled out a flurry of new products like cash back credit cards, retirement accounts and a media entity.

Go deeper: Robinhood sees record revenue, boosted by crypto business

• Robinhood launches site for new media arm
• Robinhood launches 3% cash back credit card