May 3, 2024 - Business

BONUS: Kimberly Bernhardt joins the Lede Company

headshot of kimberly bernhardt

Credit: The Leade Company

Long-time media executive Kimberly Bernhardt has joined the Lede Company to support strategic marketing and communications.

Why it matters: The Lede Company — founded in 2018 by Sarah Levinson Rothman, Christine Su, Meredith O'Sullivan and Amanda Silverman — works with celebrity clients like Rihanna and Will Smith, Emma Stone and the Obama's production company, Higher Ground.

  • Bernhardt, who held previous communications roles at The Messenger, Bustle Digital Group and Condé Nast, will help the firm expand its client base within the media sector.

What she's saying: "As corporations, brands and executives confront a multitude of intricate challenges — from societal issues and world conflict to internal dynamics — the art of crafting strategic narratives has never been more complex," Bernhardt says.

  • "The playbook for issue management is constantly being redefined, and I find it incredibly rewarding to collaborate with forward-thinking clients who are actively shaping this reinvention."

Go deeper... Meet the women of the Lede Company (via The New York Times.)

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