Mar 7, 2024 - Business
By the numbers: How Kellogg's coverage played out
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Kellogg typically receives neutral coverage, however sentiment quickly soured following Pilnick's "cereal for dinner" comments.
Zoom in: These comments attracted roughly three times more readers than Kellogg's average news readership.
- Most negative coverage landed on Feb. 26 — which is also the day that readership spiked, per data provided by Memo.
