But a little company in the U.K. with 25 employees has been sending things into space for over a decade.
Sent Into Space, the WSJ noted today, makes a business out of sending "stuff" into "space" (at 110,000 feet, it's technically just the stratosphere, but the pictures will fool you).
Details: A chicken nugget, Jameson whiskey, a wedding dress, and a meat-and-potato pie have all taken the trip, per the report.
Um, why? It's fueled some pretty good marketing campaigns. And why not?
Between the lines: There are no rockets involved. A polyethylene balloon takes the object up for its photo shoot before descending back down to Earth.
A single trip can cost between a few thousand dollars to "hundreds of thousands," per the WSJ.