Newsrooms should be prepared for deepfakes at a “staggering” scale

• The broadcaster is investing in its own AI capabilities — and in combatting misinformation, she said in her first public interview since taking the helm of CBS News in August.

What's happening: "The reality is that there will be an influx of deepfakes and misinformation flowing into our newsrooms at a scale, at a speed, at a level of sophistication that will be staggering.

• She said broadcasters need to figure out new guardrails, as well as bolster standards and protocols, in order to protect both their credibility and their viewers.

The bottom line: "I'm a highly competitive person, but it is my sincere hope that every newsroom is having the same conversations and putting those same protections in place," McMahon added.