Mar 29, 2022 - Politics & Policy

Poll: Mexican Americans are more comfortable with "Latinx" than other groups

A man holds an American flag during a march on May Day, in Los Angeles, California.

Latino demonstrators in Los Angeles. Photo: David McNew/Getty Images

A majority of Mexican Americans polled say they are comfortable with the term "Latinx" while nearly two out of three Central Americans say they are not, according to an Axios-Ipsos Latino Poll in partnership with Noticias Telemundo.

The big picture: Latinx, a term meant to be gender-neutral and inclusive, has grown in popularity among younger people in the U.S. while facing backlash from others.

  • Academic, LGBTQ activists and social media circles began using Latinx over the last decade, saying it is more inclusive of members of the LGBTQ community and women.

By the numbers: About 50% of the 1,005 U.S. Latino adults surveyed said they were comfortable with people using Latinx to refer to people of Spanish-speaking origin in the United States, the poll shows.

  • Around 53% of Mexican Americans say the gender-neutral term was fine, the only majority of the Latino ethnic groups surveyed to endorse the identification. Mexican Americans are the largest Latino group in the U.S.
  • Just 35% of Central Americans said they were comfortable with Latinx.
  • 47% of Puerto Ricans and 42% of Cuban Americans said they approved.

Yes, but: Other surveys show that only around 3% actually use the term.

  • Elected officials, a major newspaper and the oldest Latino civil rights organization in recent months have spoken out against the continued use of Latinx.
  • "When Latino politicos use the term it is largely to appease white rich progressives who think that is the term we use. It is a vicious circle of confirmation bias," Rep. Ruben Gallego (D-Ariz.), head of the Congressional Hispanic Caucus' campaign arm, tweeted in December.

The intrigue: The Axios-Ipsos Latino Poll also showed that 89% of those surveyed were comfortable with the term Latino.

  • 89% were also comfortable with the term Hispanic.
  • Only 34% were comfortable with the term BIPOC (Black, Indigenous, and people of color).

Go deeper: Latinos are highly accepting of members of LGBTQ community, poll finds

Methodology: This Axios/Ipsos Latino Poll, in partnership with Noticias Telemundo, was conducted March 7-18 2021, by Ipsos' KnowledgePanel®. This poll is based on a nationally representative probability sample of 1,005 Hispanic/Latino adults age 18 or older.

  • The margin of sampling error is ±3.7 percentage points at the 95% confidence level, for results based on the entire sample.

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