Feb 10, 2022 - Health

Pharmacies view COVID as customer acquisition

A white sign advertising free flu and COVID-19 vaccines, as a masked woman enters the CVS pharmacy.

CVS' retail revenue topped $100 billion in 2021. Photo: Frederic J. Brown/AFP via Getty Images

Tens of millions of people have flocked to pharmacies over the past year to get COVID vaccines and tests, and pharmacy chains are salivating at the thought of retaining some of those people as long-term customers.

The bottom line: "We have seen a lot more traffic in the stores, and that's manifesting itself in more prescriptions and increased basket sizes in some instances," CVS Health CFO Shawn Guertin told Wall Street yesterday.

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