May 27, 2021 - Technology
Women are buying more PlayStations
Sony revealed during a presentation to media and investors on Wednesday that 41% of PlayStation 4 and PlayStation 5 owners are girls or women, up from 18% for the late '90s launch of the original PlayStation.
Why it matters: Games aren't just a guy thing and haven't been for a long time.
- Sony PlayStation CEO Jim Ryan said the increase in female ownership has been "assisted by the growing diversity in our industry's workforce and by a growing catalogue of iconic female characters."
That updated demographic information was part of a bullish Sony-spanning presentation designed to delight investors.
Other PlayStation highlights from the event:
- The $500 PS5 standard edition will break even for Sony in June, Ryan said, a stunning revelation given the industry standard proposition that consoles are sold at a loss and profit is made from game sales.
- More PlayStation games are coming to PC, and a slide on the topic showed an "Uncharted 4" logo, signaling an otherwise unannounced PC port.
- PS5 owners used their systems an average 51.5 hours in March, up from 34.6 hours per user in 2014 during the PS4's first March.