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Illustration: Sarah Grillo/Axios

Howard Schultz sounded stumped last week when asked the price of a staple that wasn’t coffee — a reminder of the campaign-trail hazards for billionaires trying to project a common touch.

What happened: Mika Brzezinski asked Schultz on MSNBC's "Morning Joe": “How much does an 18 ounce box of Cheerios cost?" Schultz responded: "An 18 ounce box of Cheerios? I don’t eat Cheerios." Spoiler: They're about 4 bucks at Walmart.

Flashbacks:

The big picture: Billionaires may be unlikely to know what a grocery item costs, and their actions as president would have limited effects on prices.

But they should know the broader trends in the costs that most Americans face.

  1. Health care: How much has the average health insurance deductible for a family of four changed over the past 5 years? How about copays?
  2. Education: What's the average price of tuition at a public 4-year university? How much has this outpaced inflation over the past few decades?
  3. Kids: What's the average cost of child care in your home state? Is this a greater share of take-home income than it was 10 years ago? 20?
  4. The youths: What percentage of 25-year-olds have more than $50,000 in student debt? What percentage of 25-year-olds have purchased a home? How do these compare to 10 years ago?
  5. Housing: How much of the average American's monthly paycheck goes to rent or a mortgage?
  6. Rainy day funds: How many months of living expenses does the average American have in liquid savings?

Why it matters: “[T]he next president will have to demonstrate not only that he or she understands the day-to-day struggles that people are facing, but they also have to lay out a clear plan to address those problems," Center for American Progress SVP Daniella Gibbs Léger told Axios.

Go deeper: Livid liberals try to bully Schultz out of 2020

Go deeper

Mike Pompeo shells out for media makeover

Via "Fox News Sunday"

Mike Pompeo's political action committee spent $30,000 on media training from last March to June — the most on any service beyond payroll during the first six months of 2021.

Why it matters: The former secretary of State hasn't just been losing weight but working to hone his media skills amid speculation about a possible presidential run, records show.

15 mins ago - Politics & Policy

Bipartisan infrastructure group takes on election reform

Illustration: Sarah Grillo/Axios

The bipartisan group focused on updating the Electoral Count Act of 1887 is seizing on this recess period to court senators more freely.

Why it matters: The group is led by Sen. Susan Collins (R-Maine) and includes many members who helped reach the bipartisan infrastructure deal. They see themselves as the only hope of creating an election reform package able to muster 60 votes in the Senate.

Rep. Lamborn may have misused official resources, ethics panel alleges

Rep. Doug Lamborn departs from a news conference held by the House Republican Israel Caucus on May 19, 2021, in Washington, D.C. Photo: Caroline Brehman/CQ-Roll Call, Inc via Getty Images

Congressional ethics investigators said Monday there is "substantial reason" to believe that Rep. Doug Lamborn (R-Colo.) misused official resources and solicited or accepted improper gifts from subordinates.

Driving the news: Lamborn's aides told investigators they were often asked to run personal errands for his wife, Jeanie Lamborn, and were at one point tasked with helping his son apply for a federal position, according to the Office of Congressional Ethics (OCE). Lamborn strongly denies the allegations.

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