Jun 5, 2019 - Economy

Broadway had a great 2018

Data: The Broadway League; Chart: Andrew Witherspoon/Axios
Data: The Broadway League; Chart: Andrew Witherspoon/Axios

Last year was a big one for entertainment. Television, radio and movies saw increased revenues — and audiences came to the theater in a big way.

By the numbers: The Broadway League announced that 2018 ticket sales and gross revenue had both reached record highs, with nearly 15 million in attendance and close to $2 billion in grosses, an increase of 7.8%.

The big picture: Other entertainment avenues also saw a boost in their numbers.

  • Internet advertising revenues in the U.S. rose 22% to $107.5 billion for full-year 2018, according to a report by PwC.
  • TV advertising increased 1.4%
  • Radio ads drew a 1% increase in ad spend.

Digital ad spending in the U.S. is expected to be greater than traditional ad spending this year for the first time, according to eMarketer's latest forecast.

Go deeper: Disney is killing its competition at the box office

Go deeper