As candidates and party groups hone their midterm messages, here's an interesting takeaway from a national online survey of 3,000 Hispanic adults, by Civis Analytics, Deep Root Analytics and WPA Intelligence.
"A key finding discovered in this research is that two-thirds (65%) of Hispanic respondents agree with this statement: While I typically vote for candidates of one political party, if the other party’s candidates made an effort to reach out to me, I would be open to consider voting differently."— Deep Root CEO Brent McGoldrick and WPAi CEO Chris Wilson
Hispanic-friendly issues for Republicans:
- Cutting taxes
- School choice
- Energy policy
- Individual mandate
Hispanic-friendly issues for Democrats:
- Path to citizenship
- Right to choose
- Increase taxes to fund programs
- Business regulation
Go deeper ... Read the memo. ... See the survey toplines.