Dec 19, 2017
Content bubble? Number of new original shows doubled
More than 500 scripted TV series will be produced this year, experts estimate, up from around 200 scripted TV series in 2010. But consolidation and regulatory changes could make it more expensive to access, and too many choices can be difficult for consumers.
Sifting through the options: Consumers are having to become more savvy about managing an overwhelming amount of new content and content sources, according to a new PwC study out Monday:
- 55% of cord trimmers "regularly" subscribe to a trial version of services
- 33% don't typically keep the subscription after the trial period is over
- 81% of focus group participants say they share passwords with friends and family