Outside group launches ad campaign to promote Trump's tax plan
- Sara Fischer, author of Axios Media Trends
AP
American Action Network is spending half a million dollars to support Trump's tax reform push with a middle-class growth ad campaign that will run digitally in 31 congressional districts nationwide. '
The campaign will last for 30 days and will use a mix of mobile digital video and display ads. The member-specific ads will prompt constituents to urge their Representatives to deliver on Trump's tax reform plan. A list of districts targeted can be found here.The digital campaign is launching in addition to a previously-announced $3.5 million TV and radio ad campaign, as well as mobile billboards circling town halls in key congressional districts nationwide.
Why it matters: Sources told Axios' Jonathan Swan to expect a big push to come in support of the bill in mid-August. This is one of the first major signs of that plan taking action.