Dan Primack Mar 13, 2017
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Yext files for an IPO

Yext, a "knowledge engine" that helps local businesses sync their data across services like Apple Maps and Instagram, has filed for a $100 million IPO.

Offering details: The New York-based company plans to trade on the NYSE under ticker symbol YEXT, with Morgan Stanley listed as left lead underwriter.

Leadership: Co-founder and CEO Howard Lerman also co-founded confidential messaging app Confide, where he serves as chairman.