More than a dozen trade groups led by the Consumer Brands Association (CBA) Wednesday morning launched a coalition to help craft federal policy that would "fundamentally reimagine the U.S. recycling system."

Why it matters: The coalition includes some prominent K Street players and hopes to create "consistent rules and practices" around what's now a crazy-quilt of recycling systems nationwide.

  • "The United States is facing a packaging and plastic waste crisis greatly exacerbated by nearly 10,000 unique recycling systems," said CBA President Geoff Freeman in a statement.
  • Petrochemicals used in creating new plastic is a big source of oil demand.

Where it stands: Other members include the American Beverage Association, the Consumer Technology Association, the National Retail Federation and others.

  • The coalition is planning a series of "regional roundtables." The eventual goal is a major policy push in 2021, Meghan Stasz, CBA's vice president for packaging and sustainability, tells Axios.
  • She said some of the ideas could end up as legislative proposals. "We don’t want to start with too narrow of an idea of what the final outcome would be. What we do know is that we want it to be national in scope," she said.

The big picture: Stasz said companies working to boost the use of post-consumer materials in their packaging are hampered by lack of supply. They also have financial reasons to want more recycling.

  • "Right now there is not nearly enough supply and that is because recycling rates are so low," she said, adding that more supply would also lower the cost.
  • She notes that right now, "virgin plastic is much cheaper than recycled plastic."

Go deeper:

Go deeper

Updated 11 mins ago - Politics & Policy

Coronavirus dashboard

Illustration: Sarah Grillo/Axios

  1. Politics: The swing states where the pandemic is raging — Pence no longer expected to attend Barrett confirmation vote after COVID exposure.
  2. Health: 13 states set single-day case records last week
  3. Business: Where stimulus is needed most.
  4. Education: The dangerous instability of school re-openings.
  5. States: Nearly two dozen Minnesota COVID cases traced to 3 Trump campaign events
  6. World: Restrictions grow across Europe.
  7. Media: Fox News president and several hosts advised to quarantine.

Republicans and Dems react to Coney Barrett's Supreme Court confirmation

President Trump stands with Judge Amy Coney Barrett after she took the constitutional oath to serve as a Supreme Court justice during a White House ceremony Monday night .Photo: Tasos Katopodis/Getty Images)

President Trump said Judge Amy Coney Barrett's Senate confirmation to the Supreme Court and her subsequent taking of the constitutional oath Monday was a "momentous day," as she she vowed to serve "without any fear or favour."

  • But as Republicans applauded the third conservative justice in four years, many Democrats including Speaker Nancy Pelosi (Calif.) warned of consequences to the rush to replace the late Justice Ruth Bader Ginsburg ahead of the Nov. 3 election, with progressives leading calls to expand the court.
Ina Fried, author of Login
54 mins ago - Science

CRISPR pioneer: "Science is on the ballot" in 2020

Photo: "Axios on HBO"

In her three decades in science, Jennifer Doudna said she has seen a gradual erosion of trust in the profession, but the recent Nobel Prize winner told "Axios on HBO" that the institution itself has been under assault from the current administration.

  • "I think science is on the ballot," Doudna said in the interview.

Why it matters: That has manifested itself in everything from how the federal government approaches climate change to the pandemic.