Aug 20, 2019

Tesla's hefty electric vehicle market weight

Ben Geman, author of Generate
Expand chart
Reproduced from Cox Automotive; Note: Does not include plug-in hybrids; Chart: Axios Visuals

For all the justified worries about Tesla's finances, they remain in a pretty good competitive spot in the electric vehicle market — for now.

The big picture: The chart above, via this new Cox Automotive report on the U.S. EV market, shows how the Silicon Valley company dominates the market for pure electric vehicle sales.

  • "Without Tesla, EV market share is stagnant, yet almost 100 electrified models are coming soon," the report notes.
  • Among a survey of people "considering" an EV purchase, Tesla dominates in brand awareness at 81%.

It's not the only recent data showing Tesla's strength in the EV market.

  • Bloomberg breaks down new info from the California New Car Dealers Association.
  • "Tesla registrations surged to 40,085 in the first half, giving it 4.2% market share in the biggest U.S. state by population," they report.

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