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Skiers sitting in a chair lift in Park City, Utah. Photo: EyesWideOpen via Getty Images

Last ski season, Vermont's Bromley ski resort, winner of the 2017 Energy Leadership award, installed low-energy snowmaking guns to optimize snow production while reducing energy waste. The new low-energy guns can operate at 10 cents per hour, compared to older versions' $10 per hour.

The big picture: The ski industry is increasingly embracing new innovations in energy-efficient technology — combined with existing technologies such as wind and solar energy and LED lighting — to reduce its carbon footprint and improve its bottom line.

Ski resorts consume a great deal of energy during peak seasons to operate chair lifts, make snow and power vehicles and on-site lighting. Using renewables allows ski resorts to reallocate utilities funds for other amenities.

Background: Berkshire East ski resort, a family-owned ski area in western Massachusetts, became the only ski area in the world to generate 100% of its electricity on-site in 2011. The resort uses a 900 kilowatt-hour wind turbine and an 1,800-panel, 500 kilowatt-hour solar farm. The sustainability efforts have helped stabilize the resort's electrical expenses for the next 30 years, along with an ROI within 5 years based on avoided costs.

Several other ski resorts are planning to become more sustainable, and even to generate a large percentage of their energy on site.

What to watch: Roughly 75% of U.S. ski resorts have incorporated renewable programs, with many announcing commitments to transition to 100% clean and renewable energy in the next few years. More energy-efficient ski operations will help save on energy production and use while building a more eco-friendly brand.  

Maggie Teliska is a technical specialist at Caldwell Intellectual Property Law, an intellectual property law firm. She is also a member of GLG, a platform connecting businesses with industry experts.

Go deeper

25 mins ago - Podcasts

Podcast: After the Biden inaugural

Joe Biden was sworn in today as America's 46th president in an inauguration unlike any other in modern history.

Axios Re:Cap goes deeper into the speech, the atmosphere and what it all tells us about the incoming administration, with Axios political reporters Hans Nichols and Alexi McCammond.

Biden embarks on a consequential presidency

Photo illustration: Sarah Grillo/Axios. Photo: Joe Raedle/Getty Images

Donald Trump tried everything to delegitimize the rival who vanquished him. In reality, he's set Joe Biden on course to be a far more consequential U.S. president than he might otherwise have become.

The big picture: President Biden now confronts not just a pandemic, but massive political divisions and an assault on truth — and the aftermath of the assault on the Capitol two weeks ago that threatened democracy itself.

Updated 57 mins ago - Politics & Policy

Inauguration Day dashboard

U.S. Capitol and stage are lit at sunrise ahead of the inauguration of Joe Biden. Photo: Patrick Semansky - Pool/Getty Images

President Biden has delivered his inaugural address at the Capitol, calling for an end to the politics as total war but warning that "we have far to go" to heal the country.

What's next: Representatives from all branches of the military escort the 46th president to the White House.